How Does AI Improve Support Quality Assurance and Compliance?

AI support QA uses automated review of conversations and tickets to improve quality, consistency, and compliance. Instead of sampling a small set of tickets, AI can continuously evaluate large volumes.

What AI can review:

  • Policy compliance: refund policy, privacy rules, regulated language
  • Tone and clarity: professionalism, empathy, completeness
  • Process adherence: required steps, verification, documentation
  • Escalation correctness: whether high-risk issues were routed properly
  • Knowledge gaps: repeated questions with weak or missing coverage

A strong QA program combines automation with targeted human review to drive coaching and systemic fixes.

Triggered QA after updates or comments

AI QA doesn’t need to run only on a schedule. It can also be triggered immediately after activity happens, such as when:

  • A support agent posts a comment on a case or ticket
  • A ticket changes status (e.g., “Solved”, “Waiting on customer”, “Escalated”)
  • A note is added or a field is updated

In these moments, AI can instantly:

  • Detect quality risks (missing steps, unclear response, policy mismatch)
  • Flag compliance concerns (privacy/security language, refunds, approvals)
  • Identify misrouting (wrong team, missing escalation, urgent severity)
  • Recommend the next-best action or coaching feedback

Notifying the right people in the right tools

When an issue is detected, the system should notify the right people where they already work, for example:

  • Inside the customer support platform (e.g., Salesforce, Zendesk, HubSpot) by adding an internal note, task, or recommended action
  • In collaboration tools like Slack or Microsoft Teams by sending an alert to the correct channel or owner (support lead, compliance, product expert)

This turns QA from a “reporting” function into a real-time operational loop.

How Worknet helps: Worknet can analyze tickets and conversations to identify quality and compliance issues and route them to the right owners across Salesforce, Zendesk, HubSpot, Slack, and Microsoft Teams—while keeping humans in control for sensitive decisions.

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What is AI support QA?
It’s using AI to review support conversations for quality, compliance, and process adherence.

Why is AI better than manual ticket sampling?
It can evaluate far more interactions continuously, not just a small sample.

What should AI check for compliance?
Regulated language, refund policy adherence, privacy/security handling, and approval requirements.

How do you turn QA findings into action?
Use findings to coach agents, fix workflows, and create/approve knowledge updates.

Can Worknet support QA and compliance workflows?
Yes—Worknet can help identify gaps and route sensitive items through the right human workflows.